No one can deny that life today goes on a much faster rate than it did before. With so many things to do and take care of during the day, people hardly have time for some of the things they used to spend precious time on – like preparing home-cooked meals. This is why the fast food industry is booming, with people preferring to simply buy already-cooked meals on their way home from work.
This also holds true for the coffee cart business. People have made drinking coffee a habit. But today, instead of brewing it themselves, they simply grab a cup on the move. This is one of the principal reasons why coffee shops are making great sales these days. Add to this the fact that coffee shops are doing double duty as work venues. Some people frequent their favorite coffee shop and do their work there – working away on their laptops, or closing important deals over a cup of coffee. With all the requirements of doing business in place already, a coffee shop owner can even make more money by offering other appealing items on the menu – pastries, cupcakes, and other confectioneries to go with the coffee. One can also expand the drinks menu by offering tea or soda.
The coffee cart business presents a wide variety of ways to make money. Many entrepreneurs the world over have discovered many ways to capitalize on the world’s obsession with coffee. You too can join the bandwagon and find your own niche in the coffee cart business market.
You have many options. You can open a gourmet coffee kiosk. Find a convivial kiosk in a mall or close to offices or universities in a commercial location. Look for a tea or coffee selection that you think will appeal to your prospective customers. Acquaint your target market with the products that you are planning to sell by offering free sampling to tea and coffee enthusiasts. You can set your kiosk apart from the many coffee shops that serve coffee and pastries by specializing in offering fresh appealingly packaged gourmet coffee and tea. You can buy the specialty coffee in its bean form in bulk, grind it in your kiosk, and sell it fresh and repacked in small quantities.
You can develop your own exclusive brand and put your own private labels on your specialty coffee or tea. You can offer this brand to your neighbourhood grocery stores and other food retailers on wholesale rates. You can reach a wider market through these new marketing channels